ZAYS breaks ground on 800 Broadway, its third Man A address
The conglomerate adds a Central Man A tower to The ZAY Building and ZAYS Tower. The lot is already assessed at $369 million.
ZAYS has begun construction at 800 Broadway, a 13 × 11 lot in the C6-1 heavy-commercial district of Central Man A. The company already owns The ZAY Building at 900 Broadway — assessed at $1.4 billion, the second most valuable private building in the city — and ZAYS Tower on Atlantic Parkway in Downtown New BK.
The Registry values the new site at $369 million before a single floor is built. ZAYS has not said what will go inside, though its four divisions — streetwear, AI systems, marketing and the ZAYS Network — all lack a dedicated headquarters.
Shares rose on the filing. ZAYS is the largest company on the NASE by market value.
Market impact
NASE- ZAYSZAYS+3%119.86 +2.81%
The story’s move on each stock. The NASE prices it in fast — about 74% of it within the hour of publication. 40% of the shock is permanent; the other 60% fades with a 10-day half-life, so 70% of the move is still in the price 10 days later. Right: the price now and today’s change.
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